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Tissot Launches Direct Online Sales in India
20 Apr
Summary
- Tissot has launched its first direct e-commerce platform in India.
- The new Gentleman collection is now available on Tissot's India platform.
- All watches ship directly from Tissot's India-based warehouse.
Tissot, a renowned Swiss watchmaker, has expanded its reach in India by launching its own e-commerce platform, marking its first venture into direct online retail. This strategic initiative allows the brand to connect more closely with its Indian customer base.
The newly launched platform features the debut of Tissot's Gentleman collection. Customers can now purchase these timepieces directly, with all items dispatched from Tissot's warehouse located within India, guaranteeing authenticity and a streamlined buying process.
With a presence in over 400 Indian stores, Tissot's online sales have seen consistent growth since its entry into the digital retail space in 2020. The brand aims to enhance its e-commerce performance and digital footprint through this dedicated platform.
Founded in 1853, Tissot offers a wide array of luxury, sport, and classic watches, including automatic, solar, and quartz models. The brand continues to deepen its commitment to the dynamic Indian market.
