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Stocks Unleash $5B in Buybacks to Reward Shareholders
15 Nov
Summary
- DraftKings doubles buyback to $2B amid 36% stock drop
- AppLovin adds over $3B to buyback coffers as shares soar
- Altria Group joins buyback spree to return capital to investors

As of November 15th, 2025, three prominent companies have made significant moves to return more capital to their shareholders through substantial buyback programs. DraftKings (NASDAQ: DKNG), AppLovin (NASDAQ: APP), and Altria Group (NYSE: MO) have collectively announced over $5 billion in fresh buyback authorizations, offering a glimpse into how these firms view their own valuations and where investors might find potential upside in the current market.
DraftKings, the once-loved consumer discretionary stock, has recently experienced a 36% drop in its share price. However, the company has responded by doubling its buyback authorization from $1 billion to $2 billion, which equates to over 13% of its $15.2 billion market capitalization. This bold move suggests that DraftKings believes its stock is undervalued and plans to be "active with share repurchases over the next quarter."
Meanwhile, AppLovin, the hot advertising technology stock, has seen its shares surge by around 84% in 2025 and more than 100% over the past 52 weeks. The company has now added more than $3 billion to its buyback coffers, further signaling its confidence in its own growth prospects.
Altria Group, the tobacco giant, has also joined the buyback spree, demonstrating its commitment to returning capital to its investors during this period of market volatility. These bold moves by DraftKings, AppLovin, and Altria Group suggest that these companies believe their stocks are undervalued and present an opportunity for investors to capitalize on the current market conditions.




