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Sony Honda EV Dream Sputters Out
25 Mar
Summary
- Sony Honda Mobility has stopped Afeela EV development.
- The joint venture cited no viable path to market.
- Full refunds will be issued for Afeela 1 reservations.

The joint venture between Sony and Honda, known as Sony Honda Mobility, has officially ceased development of its planned Afeela electric vehicles. This significant shift in strategy was announced on Wednesday, March 25, 2026. The decision stems from Honda's recent comprehensive overhaul of its electric vehicle business.
Sony Honda stated that, following Honda's EV business review, the joint venture no longer sees a viable path to bring the Afeela models to market as initially envisioned. This development marks a halt to the ambitious EV project.
For those who had already committed to the venture, Sony Honda Mobility will be issuing full refunds. This applies specifically to customers in California who had made reservations for the Afeela 1, the model intended to be the joint venture's first offering.




