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Perrette Assembles Skydance Leadership Team

Summary

  • JB Perrette appointed to lead Skydance's global operations.
  • New content sales, advertising, and distribution heads named.
  • One executive departs following the appointments and merger.
Perrette Assembles Skydance Leadership Team

JB Perrette has moved quickly to establish his leadership team at Skydance, taking on Co-Chair and Chief Business Officer roles for both Skydance TV and its Direct-to-Consumer division. His responsibilities encompass global distribution, advertising sales, content sales, DTC strategy, marketing, and business operations for the company.

Perrette has already named key executives to report to him. David Decker has been appointed President of Content Sales, Jay Askinasi is the new Chief Revenue Officer for Advertising, and Ray Hopkins will serve as President of Distribution. These appointments come ahead of the Mipcom international TV market.

Following these appointments and the ongoing merger, Kevin MacLellan, who previously held the position of President of International and Global Content Distribution at Paramount, is exiting the company. Insiders emphasize the importance of quickly organizing revenue-generating divisions.

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