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Paramount+ Hikes Prices, Promises Bigger Content Slate
10 Nov
Summary
- Paramount+ to raise prices in the U.S. in early 2026
- Increased investments in Paramount+ to enhance user experience
- Paramount+ revenue grew 24% year-over-year in Q3 2025
On November 10, 2025, Paramount Skydance announced that it will be implementing price increases for its Paramount+ streaming service in the U.S. early in the first quarter of 2026. The company stated that these changes will "fuel continued reinvestment in the user experience and deliver an even stronger slate of programming for our customers in the year ahead and beyond."
Paramount Skydance's direct-to-consumer business saw a 17% year-over-year increase in revenue in the third quarter of 2025, with Paramount+ revenue growing by 24%. The company's direct-to-consumer adjusted earnings were $105 million (12% margin) in the pre-close period and $235 million (18% margin) in the post-close period.
Starting in the fourth quarter of 2025, Paramount Skydance will only count paid Paramount+ subscribers in its reported figures, excluding those on free trials. At the end of the third quarter, the company had 1.2 million free trial subscribers.
