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Panini's Sales Pitch vs. Court Claims Clash
9 Dec
Summary
- Panini claims court that it needs league licenses to compete.
- Panini's sales pitch documents suggest it can thrive without licenses.
- Fanatics alleges Panini engaged in deceptive practices and inflated projections.

Panini is currently engaged in a significant legal dispute with rival Fanatics, a battle that could reshape the sports trading card industry. While Panini claims in court filings that it cannot compete without essential league licenses, its private sales pitches to potential buyers paint a different picture.
Confidential documents reveal Panini asserting its capability to develop appealing collections and even outperform official products with "unofficial" cards, directly contradicting its court assertions. These documents highlight the success of past unlicensed products, like a 1994 World Cup sticker album that reportedly outsold the official one significantly.
Meanwhile, Fanatics has countersued, alleging Panini employed deceitful tactics and presented inflated profit projections during past negotiations. The outcome of this complex litigation, with a trial date set for April 2027, remains uncertain but holds considerable weight for the future of sports collectibles.




