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AI Sales Veteran Rosenthal Pivots to Venture Capital
21 Jan
Summary
- Former OpenAI sales leader Aliisa Rosenthal joins Acrew Capital.
- She will leverage OpenAI insights to invest in AI startups.
- Rosenthal sees opportunities in AI specialization and context.

Aliisa Rosenthal, who led sales initiatives at OpenAI, has moved into venture capital as a general partner at Acrew Capital. Her departure from OpenAI occurred approximately eight months ago, following a three-year period marked by the release of significant AI products such as DALL·E and ChatGPT.
Rosenthal stated she wasn't initially seeking a venture capital role but found the prospect appealing after discussions with Acrew Capital. She believes she can now assist multiple startups with their go-to-market strategies, rather than focusing on just one. Her experience at OpenAI has provided her with deep insights into enterprise AI buyer behavior and deployment challenges.
She identifies specialization and the strategic use of 'context' in AI memory as key moats for startups. Rosenthal anticipates significant innovation in AI memory and reasoning, with advantages for enterprise applications that integrate these features effectively. She is also interested in investing in startups that develop lighter, more cost-efficient AI models and those focused on the application layer.
Rosenthal plans to leverage her network of former OpenAI colleagues and her existing contacts within AI enterprise user bases to identify promising investment opportunities. She notes a substantial gap in enterprise understanding of AI's potential, presenting a 'green field' for new applications and companies.




