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Switch 2 Price Hike Jolts Gamers to $500
8 May
Summary
- Switch 2 price increases globally to $500 on September 1.
- Nintendo forecasts lower operating profit due to cost surges.
- Component shortages and shipping costs challenge hardware sales.

Nintendo Co. announced a price increase for its Switch 2 console to $500, effective September 1. This move comes amid profitability concerns for the flagship device as it enters its second year. The company's full-year earnings report also revealed a cautious outlook, forecasting ¥370 billion ($2.4 billion) in operating profit, significantly below analyst expectations.
For the year ending next March, Nintendo projects selling 16.5 million Switch 2 units. This forecast is influenced by the console's rapid sales pace in its initial months, partly driven by consumer anticipation of potential price hikes due to US tariffs. However, the hardware business faces headwinds from a global electronics component shortage.
These supply chain issues have escalated costs, with Nintendo estimating a ¥100 billion impact from memory and material price increases, compounded by rising shipping and logistics expenses. Software sales are expected to drive income as hardware faces these challenges. Nintendo's stock has seen its worst performance in a decade, reflecting investor concerns about the Switch 2's profitability.
Game sales for the new platform have yet to fully materialize since its June debut. While a Star Fox remake was announced, the company's outlook suggests these broader challenges will persist. The upcoming release of Grand Theft Auto VI is anticipated to benefit rival Sony's PlayStation 5.