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Nestle Buys Full Stake in Smart Food Brand yfood
3 Jun
Summary
- Nestle's first acquisition under new CEO signals strategic expansion.
- yfood achieved approximately €150 million in sales in 2025.
- Full acquisition expected to finalize on July 3, 2026.
Nestle is strengthening its position in the smart food market by acquiring full ownership of yfood Labs. This significant acquisition, the first under the leadership of new CEO Philipp Navratil who assumed his role in September, highlights a strategic push for growth. Nestle had previously invested in yfood, securing a 49% stake in 2023.
The transaction is expected to be finalized on July 3, 2026, when the remaining shares held by yfood's founders will transfer to Nestle. The Munich-based company, yfood, has gained recognition for its ready-to-drink meals, powders, and food bars, operating under the slogan "THIS IS FOOD." The brand has demonstrated considerable market success, with sales reaching approximately €150 million in 2025, reflecting consistent double-digit annual growth.
yfood is also preparing for international expansion, aiming to enter new markets beyond Europe. While the financial details of the acquisition remain undisclosed, this move by Nestle signals a strong commitment to the innovative food sector. Nestle itself recently reported exceeding first-quarter sales forecasts, maintaining its annual outlook despite global economic challenges.
