What is Meesho's IPO price band?

Meesho has set its IPO price band between Rs 105-111.

Which Indian cities does Meesho primarily target?

Meesho focuses on Tier-2 and Tier-3 cities across India, with a large user base outside the top eight metros.

Is Meesho profitable currently?

No, Meesho is currently loss-making, but investors are optimistic about its future profitability due to user growth and operational efficiencies.

Home / Business and Economy / Meesho IPO Launch: Value E-commerce Bets on Bharat

Meesho IPO Launch: Value E-commerce Bets on Bharat

3 Dec

•

Summary

Meesho's IPO opens today with strong investor interest and a significant grey market premium.
The e-commerce giant targets Tier-2 and Tier-3 India, capitalizing on the value purchase trend.
Despite current losses, rapid user growth and operational efficiencies fuel optimism for profitability.

Meesho IPO Launch: Value E-commerce Bets on Bharat

Meesho's Initial Public Offering (IPO) commenced today, marked by substantial investor enthusiasm and a promising grey market premium. The company, a dominant force in India's Tier-2 and Tier-3 markets, is well-positioned to benefit from the increasing consumer preference for value-driven purchases. This strategic focus on lower-ticket items and unbranded goods has fueled rapid expansion.

Despite reporting losses, Meesho's significant user base expansion, with a 46% growth in annual transacting users between FY23 and FY25, outpaces broader e-commerce growth. The majority of these users, a remarkable 17.4 crore in FY25, hail from outside major metropolitan areas, underscoring its deep penetration into 'Bharat'. The company's proprietary logistics system, Valmo, contributes to improved fulfillment costs and operational efficiencies.