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India Opens E-commerce Exports to Foreign Investment
23 Jul
Summary
- FDI allowed in inventory-based e-commerce solely for exports.
- Policy aims to boost outbound shipments and global market access.
- Restrictions on domestic B2C inventory-based sales remain.

India has implemented a revised Foreign Direct Investment (FDI) policy, opening the door for investment in inventory-based e-commerce models specifically for export operations. This significant policy shift is designed to stimulate outbound shipments and broaden the global reach for Indian-manufactured goods.
The Department for Promotion of Industry and Internal Trade (DPIIT) has clarified that FDI will continue to be permitted in B2B e-commerce and the marketplace model. However, the inventory-based model, where companies hold their own stock for direct consumer sales, will maintain its existing restrictions for domestic transactions.
This amendment carves out a crucial exception for exports, allowing e-commerce entities to operate an inventory-based model exclusively for goods produced in India. Compliance with the Foreign Trade Policy 2023 and related regulations is mandated for these export activities. The government anticipates this change will streamline global sourcing and export of Indian products, thereby increasing overall export volumes while safeguarding the domestic market.
The revised provisions are set to take effect upon the issuance of the relevant notification under the Foreign Exchange Management Act (FEMA). This move is expected to facilitate higher exports by enabling efficient sourcing and distribution of Indian-made products on a global scale.