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India's Consumer Demand Surges: Appliances & FMCG Lead Growth
1 Oct
Summary
- Consumer demand grew significantly in the July-September quarter.
- Appliances and FMCG sales saw double-digit growth.
- Positive consumer sentiment continues despite rising costs.
Consumer demand in India showed robust acceleration during the July-September quarter, with significant growth reported in essential categories like appliances and Fast-Moving Consumer Goods (FMCG).
Sales of major appliances such as air conditioners and refrigerators, alongside branded apparel, achieved double-digit growth. This increase was partly attributed to price adjustments and a favorable comparison with the previous year's sales, which were impacted by GST changes.
Despite external economic pressures like higher commodity costs and a weaker rupee, consumer sentiment remains upbeat. Manufacturers noted strong volume growth even after accounting for the base effect, projecting continued momentum into the crucial festive season.
This positive trend in consumer spending is further supported by broader economic indicators, including industrial output and GDP expansion, suggesting a resilient market outlook for India.