What is the "console war" that GameStop's post refers to?

The "console war" refers to the long-standing rivalry between different video game consoles, which began with the release of Halo: Combat Evolved as an Xbox-exclusive title in the early 2000s.

How will the upcoming Halo: Campaign Evolved remake be different from previous Halo games?

The Halo: Campaign Evolved remake will be the first Halo title to be released on Sony's PlayStation 5 console, breaking the franchise's traditional Xbox exclusivity.

How has GameStop's stock price been performing in 2025?

GameStop's share price is down 25.65% since the start of 2025, but it rose 7.4% in pre-market trading on October 27, 2025, likely due to the excitement surrounding the Halo remake announcement.

Home / Business and Economy / GameStop Embraces Halo Universe with Meme-Fueled Takeover

GameStop Embraces Halo Universe with Meme-Fueled Takeover

27 Oct

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Summary

GameStop's social media account posts Halo-themed memes
Halo: Combat Evolved remake to release on PlayStation 5 in 2026
GameStop's share price up 7.4% in pre-market trading on October 27, 2025

GameStop Embraces Halo Universe with Meme-Fueled Takeover

On October 27, 2025, GameStop's social media account has been making waves with its latest meme posts, which feature characters from the popular Halo video game franchise. The tongue-in-cheek posts depict former President Trump and Vice President JD Vance in the Halo universe, showcasing the company's playful and engaging approach to social media.

In the pre-market trading early on Monday, GameStop's share price rose to $25.03, up 7.4% from the previous Friday. The meme stock has been volatile so far this year, with its price down 25.65% since the start of 2025.

The GameStop posts come on the heels of a major announcement from Microsoft. Last week, the tech giant revealed that it is remaking the first entry in the Halo franchise, titled "Halo: Campaign Evolved," which is set to release in 2026. Notably, this remake will not be exclusive to Xbox and Windows platforms, as it will also be available on Sony's PlayStation 5, marking a significant shift in the Halo franchise's distribution strategy.

Traditionally, Halo titles have been exclusive to Microsoft's own platforms, but the company has been moving away from this model as its Xbox consoles have struggled to compete with the PlayStation 5 and Nintendo's Switch 2 in sales. The decision to bring the Halo remake to PlayStation 5 is seen as a strategic move to reach a wider audience and capitalize on the franchise's enduring popularity.

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