Dabur Launches ₹500 Crore Venture Fund for Naturals

Dabur India, a century-old FMCG leader, has strategically deployed ₹500 crore to establish a new venture investment platform. This initiative is designed to foster growth in fast-moving digital-first brands focusing on natural health, beauty, and home care products. The platform aims to make minority investments ranging from ₹25 crore to ₹75 crore in promising startups, aligning with Dabur's long-standing commitment to ayurveda and natural ingredients.

This forward-thinking strategy allows Dabur to keenly observe evolving consumer preferences, particularly among younger demographics, while cultivating a rich pipeline for potential future acquisitions. Abhinav Dhall, Dabur's executive director, highlighted the distinct mandate of this venture fund, emphasizing its role in ensuring relevance to emerging consumers and enabling early engagement with innovative companies.