What is Cready and how does it differ from SwitchMyLoan?

Cready is the new identity of SwitchMyLoan, a digital credit platform focused on providing instant, zero-documentation loans to young Indians, evolving from a transactional loan-matching service.

Who is Cready's target audience for loans?

Cready targets young Indians, including first-time earners, gig workers, new professionals, and individuals seeking small-ticket personal credit.

What are the benefits of using Cready for a personal loan?

Cready offers instant approval within five minutes, zero documentation, transparent terms, and access to loans between ₹1,000 and ₹15,00,000.

Home / Business and Economy / Cready: India's Youth Get Instant Credit Power

Cready: India's Youth Get Instant Credit Power

6 Dec

•

Summary

Cready, formerly SwitchMyLoan, offers instant, zero-documentation credit.
The platform targets India's young workforce and first-time borrowers.
It aims to simplify credit access with a tech-driven, borrower-first approach.

Cready: India's Youth Get Instant Credit Power

SwitchMyLoan has transformed into Cready, launching as a next-generation digital credit platform focused on providing young Indians with fast and transparent credit solutions. The platform aims to eliminate traditional lending hurdles by offering instant, zero-documentation loans, catering specifically to first-time borrowers and the rapidly growing young workforce. This rebranding signifies a shift from a loan-matching service to a human-centric credit ecosystem.

Cready leverages a sophisticated underwriting engine and partnerships with over 20 NBFCs to disburse loans ranging from ₹1,000 to ₹15,00,000. It addresses the increasing demand for small-ticket personal credit in India, a market that grew 24% year-on-year in 2024. The platform's technology enables loan approvals in under five minutes, targeting individuals like gig workers and new professionals who often face difficulties with conventional lenders due to a lack of formal credit history.