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David Deno Takes Helm at Cracker Barrel
27 Jul
Summary
- David Deno appointed CEO, succeeding Julie Masino on August 10.
- Masino steps down after a three-year tenure marked by controversy.
- Deno brings over four decades of restaurant and retail experience.

David Deno will assume the role of Chief Executive Officer at Cracker Barrel Old Country Store on August 10, taking over from Julie Masino. Masino will transition to an advisory role until October 9 to ensure a smooth handover.
Masino's departure concludes a nearly three-year period that saw the restaurant chain grapple with modernization controversies, including a logo change and remodeling plans. The company also faced a proxy battle initiated by activist investor Sardar Biglari.
Deno possesses over four decades of leadership experience in the restaurant and retail industries. He most recently served as CEO of Bloomin' Brands and has held significant financial and operational roles at companies like Best Buy and Yum! Brands.
Cracker Barrel shares experienced a substantial decline during the recent period of controversy but have recently begun to rebound. Deno's appointment is expected to leverage his track record of operational excellence.