Home / Business and Economy / From Shorts to Software: Kyle Hency's Next Big Play
From Shorts to Software: Kyle Hency's Next Big Play
16 Jan
Summary
- Chubbies founder Kyle Hency launched Good Day in 2024 to solve inventory management issues.
- Good Day raised $7 million in seed funding, bringing total capital to $13.5 million.
- The new software aims to be an 'AI-native, ERP-lite' solution for retail brands.
Kyle Hency, the entrepreneur who co-founded the popular shorts brand Chubbies in 2011, has re-entered the startup scene with Good Day. Launched in 2024 alongside former Chubbies CFO Dave Wardell, this new venture is focused on resolving a significant pain point in the retail industry: inventory management. Hency, drawing from his past struggles with cash flow at Chubbies, aims to equip brands with better tools to navigate this complex area.
Good Day has announced a successful seed funding round, securing $7 million from investors including Ridge Ventures, FirstMark Capital, and Flex Capital. This latest investment brings the company's total raised capital to $13.5 million. The innovative startup is described as an 'AI-native, ERP-lite' system, designed to offer a modern alternative to traditional enterprise resource planning software.
Hency's approach with Good Day is direct, even taking aim at established competitors like NetSuite. He emphasizes the need for brands to be "different" rather than just "cool," a philosophy that seems to carry over from his irreverent beginnings with Chubbies. Current customers, such as Hill House Home and The Normal Brand, highlight the operational improvements they've experienced with the new system.
