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Cars24 Launches AI Labs, Invests $20M in AI Startups
1 Jun
Summary
- Cars24 established AI Labs to foster AI-first products.
- The company will invest $20 million in AI technology startups.
- AI Labs partners with OpenAI, AWS, and ElevenLabs.

SoftBank-backed Cars24 has introduced AI Labs, a dedicated initiative focused on developing AI-first products and championing ambitious founders. As a significant commitment to this vision, Cars24 will be investing $20 million into startups and teams that are creating transformative AI technologies.
The company emphasizes that artificial intelligence is rapidly becoming the bedrock for the next generation of products and industries. Cars24 has directly experienced AI's impact, integrating it across its operations to enhance decision-making and customer experiences.
AI Labs extends this internal philosophy outward, aiming to serve as a launchpad for emerging AI entrepreneurs. It will offer a combination of capital, mentorship, infrastructure, and access to cutting-edge AI technologies.
Through collaborations with major players like OpenAI, AWS, and ElevenLabs, AI Labs is building an ecosystem to support builders. The initiative intends to help founders accelerate their progress and bring seemingly impossible ideas to fruition.
Furthermore, AI Labs plans to actively contribute to the broader AI community. This will be achieved through hackathons, builder programs, community engagement, and open-source projects designed to spur innovation and encourage experimentation in the AI space.