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Tobacco Giant Bets Big on Vaping Future
29 Sep
Summary
- Revenue from smoking alternatives to grow annually.
- Growth forecast is in the mid-teens percentage.
- This trend is projected to continue until 2030.
British American Tobacco has projected robust annual revenue growth for its smoking alternatives, such as vapes and nicotine pouches. The company anticipates these innovative products will expand by mid-teens percentage each year. This forecast for strong performance is expected to continue until the year 2030. The outlook signals a significant shift and investment in next-generation nicotine products.
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