Home / Business and Economy / Black Friday Shoppers Brave Cold for Deals
Black Friday Shoppers Brave Cold for Deals
29 Nov
Summary
- Shoppers experienced cool weather but bright sun on Black Friday.
- Some shoppers found Black Friday sales less impactful than in past years.
- Many consumers compare in-store prices with online offers before buying.
The kickoff to the U.S. holiday shopping season saw consumers flocking to stores for Black Friday deals. Despite cool weather in New York City, shoppers were met with bright sunshine as retailers offered significant discounts. Early reports indicate that while the event's traditional fervor may have waned slightly, crowds still gathered, particularly at large department stores.
Shoppers employed a mix of strategies, with many comparing in-store prices against online offers using their smartphones. Some customers expressed that sales events leading up to Black Friday have diminished its unique appeal. However, others still view it as a prime opportunity for substantial savings and gift acquisition.
The shopping experience varied, with some stores seeing fewer early patrons while others, like Macy's, drew heavier foot traffic. Shoppers like those in Harlem and near Yankee Stadium demonstrated a continued engagement with the tradition, balancing in-person browsing with digital price comparisons.
