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Family Offices Ditch Spreadsheets for AI
6 Dec
Summary
- US family offices managed $3.1 trillion last year.
- 72% of family offices find their tech investments insufficient.
- Asseta AI raised $4.2 million in seed funding recently.
The burgeoning family office sector, managing trillions in assets, is increasingly moving beyond rudimentary software like Excel and QuickBooks. Asseta AI, a new accounting platform, addresses this gap by providing advanced tools for these wealth management entities. With family offices overseeing more than $10 billion on its platform, Asseta AI is poised to modernize operations.
The company's CEO, Dean Palmiter, recognized the need for specialized solutions after witnessing a client's complex setup. Asseta AI offers consolidated reporting, providing comprehensive insights into transactions and assets across various legal entities. This technological leap aims to streamline operations for the ultra-wealthy.
Asseta AI recently closed a $4.2 million seed funding round, co-led by Nyca Partners and Motive Partners. The investment will support the expansion of its product offerings, including forecasting and planning tools, and bolster its engineering and customer success teams. The company is projecting profitability within 18 months.
