When will Apple overtake Samsung in smartphone shipments?

Apple is projected to overtake Samsung in smartphone shipments in the third quarter of 2025.

What is driving Apple's projected smartphone shipment growth?

The success of the iPhone 17 lineup and consumers upgrading older phones are key drivers for Apple's growth.

Will Apple maintain its lead over Samsung?

Analysts forecast Apple will maintain its lead through at least 2029, potentially introducing new models like foldables.

Home / Business and Economy / Apple Dethrones Samsung: iPhone 17 Fuels Shipment Surge

Apple Dethrones Samsung: iPhone 17 Fuels Shipment Surge

27 Nov

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Summary

Apple is projected to surpass Samsung in smartphone shipments in 2025.
The iPhone 17 lineup's strong performance is driving Apple's growth.
Consumer upgrade cycles and second-hand phone sales boost iPhone demand.

Apple Dethrones Samsung: iPhone 17 Fuels Shipment Surge

Apple is set to overtake Samsung as the leading global smartphone vendor in 2025, a position it is expected to maintain for at least five years. This shift marks the first time in 14 years that Apple will surpass its main competitor in shipment volume.

The strong reception of the iPhone 17 series, including the iPhone Air and Pro models, has significantly boosted Apple's sales. Analysts point to a convergence of factors, including consumers upgrading devices purchased during the COVID-19 pandemic and a substantial market for used iPhones, as key contributors to this growth.

Future strategies, such as the potential introduction of a foldable iPhone and more budget-friendly models, are anticipated to solidify Apple's market leadership. This projected market share gain comes despite some delays in AI feature rollouts, indicating the underlying strength of the iPhone brand.