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YRF and Google Unite for AI Filmmaking Workshop
30 Jul
Summary
- YRF and Google to co-host an AI filmmaking workshop in August.
- Workshop focuses on integrating Google's AI tools into film production.
- Emphasis on maintaining creative control with AI as a storytelling aid.

Yash Raj Films (YRF) is partnering with Google to host a significant AI filmmaking workshop for India's creative community on August 4th. The session will take place at YRF Studios, focusing on the evolving impact of artificial intelligence on cinema. Professionals will receive hands-on training in Google's Flow AI creative studio, learning how to incorporate AI into their production workflows.
The workshop emphasizes AI's role as a collaborative storytelling tool, ensuring filmmakers maintain complete creative authority over their projects. This initiative represents a key step in dialogue between major studios and AI developers, aiming to guide the deliberate use of AI in filmmaking.
Akshaye Widhani, CEO of Yash Raj Films, highlighted the importance of embracing new tools while prioritizing human craft. Dr. Arathi Sethumadhavan from Google expressed excitement about Flow's potential in India and how legendary storytellers might push artistic boundaries. The event includes networking opportunities and optional deep-dive modules, aiming to foster new narrative forms and elevate Indian cinema globally.