Why was William Shatner photographed with cereal?

William Shatner was photographed with cereal as part of a marketing campaign for Kellogg's Raisin Bran, leading up to a Super Bowl commercial.

Is William Shatner promoting Raisin Bran cereal?

Yes, the 94-year-old actor is featured in an upcoming Super Bowl commercial for Kellogg's Raisin Bran.

Did William Shatner have a recent health emergency?

No, Shatner recently denied hospitalization rumors, stating he had overindulged but was perfectly fine.

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Shatner's Cereal Stunt: Big Game Ad Revealed

23 Jan

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Summary

William Shatner stars in a Super Bowl ad for Kellogg's Raisin Bran.
Viral photos showed Shatner eating cereal in his car and holding a box.
The 94-year-old actor previously denied hospitalization rumors.

Shatner's Cereal Stunt: Big Game Ad Revealed

William Shatner, the iconic actor known for his role as Captain Kirk, is set to appear in a Super Bowl commercial for Kellogg's Raisin Bran. This collaboration follows a series of viral photographs capturing the 94-year-old actor in humorous scenarios involving cereal, including eating from a bowl while stopped at a traffic light and holding a box of Raisin Bran.

These staged paparazzi-style photos were indeed part of a marketing initiative by Kellogg's. The brand confirmed Shatner's "Big Game appearance," building anticipation for his commercial debut. This promotion emerges months after Shatner addressed and dismissed reports of a significant health emergency, clarifying he had merely overindulged and was not gravely ill.

Shatner, who made history in 2021 by becoming the oldest individual to travel to space at age 90, continues to engage his audience with unexpected ventures. The Super Bowl LX broadcast is scheduled for February 8th from Levi's Stadium in Santa Clara, California.