Vedang Raina to front Tommy Hilfiger watches

Vedang Raina, known for his roles in 'The Archies' and 'Jigra', has been named the Indian brand ambassador for Tommy Hilfiger watches. He is set to lead the brand's Fall Winter 2026 watch campaign across India.

The collaboration positions Raina at the forefront of Tommy Hilfiger Watches' seasonal campaign, emphasizing the brand's signature American design and its approach to classic timepieces with modern detailing.

Raina expressed his excitement, stating that Tommy Hilfiger represents confidence and classic style, and a watch is a key detail that defines a person. He sees this role as an incredible opportunity to represent the brand in India.

The upcoming Fall Winter 2026 collection features watches that combine traditional designs with intricate craftsmanship, reflecting Tommy Hilfiger's aesthetic. The brand intends to reach a younger demographic interested in contemporary styling through this campaign.

This association further solidifies Raina's presence in the fashion and lifestyle industry. His acting career continues to grow, with upcoming projects including a drama directed by Jagdeep Sidhu and potential collaboration with Imtiaz Ali.