The Traitors: Fashion as a Weapon

The latest series of 'The Traitors' saw contestants strategically leveraging their fashion choices, turning outfits into a key element of their gameplay. Stylists observe that clothing choices went beyond personal style, serving as a form of non-verbal communication. Some contestants, like Traitor Stephen, used flamboyant attire, including a Palomo Spain jumpsuit, to divert attention from their tell-tale facial expressions and appear more trustworthy. This tactic aimed to make others feel comfortable and less suspicious.

Other players adopted personas through their clothing. Jade's innocent-looking cardigans and Jessie's yellow palette were designed to evoke sympathy and appear non-threatening. Conversely, Traitor Rachel's choice of bright knitwear and Harriet's red attire during a crucial round table suggested confidence and a readiness for confrontation. Even secret Traitor Fiona adopted a maternal, nurturing style to foster trust among fellow contestants.

Contestants like Matthew intentionally wore knitwear to align with a potential Traitor persona, while others, like Leanne, used a bright pink suit to deliberately mislead others about her background. The show allows contestants to style themselves, with some sourcing outfits from charity shops. While basic guidance on activewear and formal attire is provided, personal styling, hair, and makeup are largely up to the participants, making fashion a deeply personal and strategic game within the game.