Home / Arts and Entertainment / "The Traitors" Phenomenon: Now in 40 Territories Globally
"The Traitors" Phenomenon: Now in 40 Territories Globally
20 Feb
Summary
- The reality competition "The Traitors" has been commissioned in 40 territories worldwide.
- Indonesia, Slovakia, Estonia, and Serbia are among the latest markets to adapt the show.
- The show boasts impressive viewership, with a UK finale attracting 15 million viewers.

The global phenomenon "The Traitors" has reached an impressive milestone, with adaptations now commissioned in 40 territories worldwide. Indonesia is the latest market to produce the psychological reality competition, with a celebrity edition set to debut in 2026. New European adaptations are also emerging in Slovakia and Estonia, alongside commissions in Serbia and Malta. These additions follow successful recent launches in Turkey, Brazil, Mexico, and South Korea.
The format's success is further demonstrated by its extensive reach across six continents, including live experiences and a planned stage production for 2027. "The Traitors" has also achieved remarkable ratings, with its UK celebrity finale attracting 15 million viewers, making it the year's top-rated broadcast. Streaming platforms have also seen massive engagement, with Peacock reporting its strongest debut for Season 4 in the U.S. and Czech Republic's Prima+ clocking significant viewership.
"The Traitors" has garnered numerous accolades, securing eight Emmy Awards, two BAFTAs, and a Producers Guild Award, among others. This widespread recognition underscores the format's originality and appeal. The show, originally developed by IDTV, brings together contestants in a setting where hidden "Traitors" attempt to eliminate "Faithful" players before they can be exposed.




