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Taylor Swift's Popularity Dips: What's Behind the Numbers?
4 Feb
Summary
- Taylor Swift's popularity has reportedly declined by 8.7% since early 2025.
- The singer is involved in a lawsuit concerning text messages with Blake Lively.
- The absence of the Chiefs in the Super Bowl has reduced Swift's public presence.

Taylor Swift's public approval rating has reportedly decreased by 8.7% since the beginning of 2025. This drop brings her current popularity to 46.7%, a notable decline from previous years.
The reasons for this shift are not officially confirmed, but recent events may offer context. Last year, Swift's profile was amplified by her relationship with Travis Kelce and the Kansas City Chiefs' journey to the Super Bowl. This year, with the Chiefs not advancing, her public appearances have been fewer.
Furthermore, Swift is currently entangled in a legal matter where text messages shared with Blake Lively have been made public as part of court documents. This situation has brought her into public discussions surrounding a film involving Lively and Justin Baldoni.
Reports concerning Taylor Swift and Travis Kelce's wedding plans have also been circulating since their engagement in August of the previous year. Additionally, Swift's recent project releases, including "The Life of a Showgirl," the Eras Tour docuseries, and a pro-shot of the tour, were released between October and December 2025 and have been met with varied reception, contributing to a less consistent presence in pop culture.
It remains to be seen how Swift's popularity will evolve throughout 2026 as she continues her professional activities.




