Home / Arts and Entertainment / Sundance Institute Inks Multiyear Rolex Partnership for Filmmaking Support
Sundance Institute Inks Multiyear Rolex Partnership for Filmmaking Support
15 Oct
Summary
- Sundance Institute partners with Rolex to provide financial support and grants
- Rolex to be the "exclusive timepiece" for Sundance's director and screenwriter labs
- Sundance prepares for final year in Park City, Utah in January 2026
In a significant development, the Sundance Institute has secured a multiyear partnership with the renowned watchmaker Rolex. The partnership will see Rolex providing direct financial support and grants for Sundance's foundational feature film program, which includes the institute's landmark directors' and screenwriters' labs.
The collaboration is part of Rolex's Perpetual Arts Initiative, which also supports the Academy of Motion Picture Arts and Sciences and Film at Lincoln Center. Sundance's Michelle Satter expressed the institute's gratitude for Rolex's "foundational support," stating that it will empower a new generation of independent filmmakers to bring their bold, original work to life.
The news of the partnership comes as Sundance prepares for the festival's final year in Park City, Utah, which will run from January 22 to February 1, 2026. The programming for this last edition is planned to celebrate the legacy of the festival and its founder, the late Robert Redford.
