Digital Tickets Secure Springsteen Center Access

The Bruce Springsteen Center for American Music, newly opened on June 13, 2026, has announced a strategic partnership with True Tickets. This collaboration will integrate True Tickets' secure digital ticketing service to manage access for various events hosted at the institution.

The partnership is designed to offer a seamless experience for visitors expected from worldwide. By utilizing True Tickets' mobile-first digital delivery, the Center aims to enhance control over ticket distribution and mitigate issues with unauthorized resale. This move supports the Center's commitment to providing a secure and welcoming environment.

Dedicated to Bruce Springsteen's legacy and the wider narrative of American music, the Center houses the Bruce Springsteen Archives. Its programming includes exhibitions and concerts that explore music's cultural significance. True Tickets, a contactless digital ticketing service, previously enabled 32.2 million digital ticket deliveries globally.

This alliance signifies True Tickets' expanding influence within cultural institutions. "We're honored to support that mission and help create a secure, seamless experience for the audiences who will visit from around the world," stated Ken Lesnik, Chief Commercial Officer at True Tickets. Bob Santelli, Executive Director, added that the modern ticketing experience aligns with the Center's mission to connect people through music and preserve history.