Spanish TV Exports Soar as Streamers Invest Billions

The Spanish TV industry is experiencing a remarkable surge in global popularity and investment. Last month, the Iberseries & Platino Industria conference in Madrid broke all-time attendance records, with over 2,700 accredited participants, a 50% increase from 2024.

This growth reflects the increasing demand for Spanish content worldwide. In 2024, global streaming services poured €2 billion into Spanish original productions, second only to the UK. Titles like "Billionaire's Bunker" and "Angela" have become global hits, demonstrating the international appeal of Spanish storytelling.

Movistar Plus+, Spain's leading pay-TV and SVOD operator, has also been at the forefront of this trend. The company recently announced 35 international sales deals for its shows, including titles like "La Mesias," "Querer," and "The New Years." This underscores Spain's rising status as a major exporter of high-quality television content.

The success of Spanish TV is driving increased collaboration between local and international partners. Co-productions and strategic alliances, such as the deal between Telemundo Studios and The Mediapro Studio, are becoming the norm as companies seek to capitalize on the global demand for Spanish-language programming.