Shakira Crowned Billboard's Global Touring Icon for Record-Breaking Latin Tour

As of November 4, 2025, Shakira, the 48-year-old Grammy-winning performer, has been named Billboard's Global Touring Icon. This recognition comes as Shakira is currently on her record-breaking Las Mujeres Ya No Lloran stadium tour, which began in April 2024.

The tour has earned the title for highest-grossing Latin tour by a woman and is also the second highest-grossing Latin tour overall, with 64 of the 82 scheduled shows generating over $327.4 million in revenue and selling more than 2.5 million tickets. Shakira's tour director, Marty Hom, presented her with the award, praising her hard work and dedication to delivering the best shows for her fans.

Shakira expressed her surprise and excitement at the tour's success, saying she never imagined filling every stadium and that this has been the best tour of her 30-year career. The Las Mujeres Ya No Lloran Tour, which is aligned with her album of the same name, will conclude in December 2025.

In a separate development, it was recently announced that Bad Bunny, the 31-year-old Latin singer, will be the performer for the Apple Music halftime show at Super Bowl LX on February 8, 2026. This will mark the first time a Latin male artist has headlined the prestigious halftime show. Shakira, who performed at the Super Bowl LIV halftime show in 2020, praised the move, saying it's about time for the acceptance of Spanish-language music in the mainstream.