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Experts Decode Shahid's Box Office Mystery
27 Feb
Summary
- Trade experts question Shahid Kapoor's inconsistent box office success.
- Film choices are cited as 'un-commercial' by industry analysts.
- Upcoming 'Cocktail 2' is predicted to be a potential box office surprise.
Shahid Kapoor, known for his consistent fine performances since his 2003 debut, faces scrutiny over his uneven box office track record. Despite a massive Rs. 278.24 crore success with 'Kabir Singh' in 2019, most of his solo films have struggled to achieve blockbuster status, with his latest release, 'O'Romeo,' expected to earn below Rs. 60 crores domestically.
Trade experts suggest that Shahid Kapoor's film choices may be too 'un-commercial,' impacting his commercial viability. While his talent and popularity are undisputed, his recent post-pandemic films, including 'Jersey' and 'O'Romeo,' have not opened with the expected double-digit figures. His ability to deliver strong performances in diverse roles is acknowledged, but a change in advisors for film selection is recommended.
Despite recent underperformances, there is optimism for his upcoming film, 'Cocktail 2.' Industry analysts predict its youthful theme and potential for popular music, similar to other recent successful films, could lead to a significant box office performance. However, some caution that the opening of 'Cocktail 2' might be influenced by the performance of his preceding films.
