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Iconic Pier Sign Down for Historic Makeover

Summary

  • The Santa Monica Pier's iconic sign is being restored after 85 years.
  • Restoration is part of a larger Pier Bridge Replacement Project.
  • A temporary replica is in place for visitor photos.
Iconic Pier Sign Down for Historic Makeover

The iconic neon blue sign welcoming visitors to Santa Monica Pier, a landmark since 1941, has been temporarily removed for restoration. This process is integral to the ongoing Pier Bridge Replacement Project, designed to enhance the 87-year-old tourist attraction. The restoration, led by YESCO, includes repairing neon tubing, addressing rust, repainting, and structural fixes to preserve its historical features.

The sign was transported to YESCO's facility in Las Vegas following its removal. The project aims to reinstall the sign at a slightly higher elevation for improved visibility. This extensive restoration effort is scheduled for completion by 2028, in anticipation of the Olympic and Paralympic Games in Los Angeles.

To ensure visitors can continue their tradition of photographing the pier entrance, a half-scale replica has been temporarily installed. Mayor Caroline Torosis emphasized the sign's historical importance and the restoration's goal to preserve it for future generations.

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Property Code: 5571