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Rickey Smiley Extends Media Empire with New Show
12 Mar
Summary
- Rickey Smiley's morning show secured a five-year contract extension.
- A new video podcast, 'Rickey Smiley on the Spot,' debuts March 24.
- The deal expands Smiley's reach to over 89 affiliate stations.
Radio personality and comedian Rickey Smiley has extended his partnership with Urban One, marking a significant expansion of his media footprint. The agreement includes a five-year renewal for "The Rickey Smiley Morning Show," which currently airs on 89 affiliate stations nationwide. This extension solidifies the show's national reach and enduring popularity.
Complementing the morning show, Smiley is launching an original video podcast titled "Rickey Smiley on the Spot" on March 24. This new series, part of Urban One's pivot to a video-first strategy, promises candid discussions on life, faith, and family, featuring guests like Da Brat and Tye Tribbett.
The expanded deal underscores Urban One's commitment to uplifting Black voices and creating culturally resonant content. Deon Levingston of Urban One's Audio Division expressed excitement about capturing Smiley's comedic talent in an intimate format, benefiting both listeners and brand partners.
"Rickey Smiley on the Spot" will feature approximately 35-minute episodes and be available on all major audio platforms. The podcast's launch signifies a strategic move for Urban One, further integrating its audio and video content offerings. Rickey Smiley expressed gratitude for the continued partnership and the support from Urban One's leadership.
