Home / Arts and Entertainment / Ramayana Shatters Pre-Diwali Box Office Jinx!
Ramayana Shatters Pre-Diwali Box Office Jinx!
3 Nov
Summary
- Ramayana film surpasses Rs. 25 crore in advance ticket sales.
- Advance sales defy traditional belief of unfavorable pre-Diwali period.
- Film poised for historic record in PVR INOX's 30+ year history.
Namit Malhotra's "Ramayana" is making history even before its theatrical debut on November 5th. The film has already surpassed Rs. 25 crore in advance ticket sales, shattering the traditional belief that the pre-Diwali period is unfavorable for major releases. This unprecedented response positions the mythological spectacle for a historic box office achievement.
Kamal Gianchandani, Chief Business Planning and Strategy at PVR INOX Limited, celebrated the film's success on X, stating that "Ramayana" has broken the pre-Diwali jinx. He predicted that the film is on course to achieve the biggest pre-Diwali advance bookings in PVR INOX's over 30-year history, calling it a landmark moment for Indian cinema.
The film's phenomenal advance booking challenges conventional box office wisdom, which typically sees filmmakers avoiding pre-Diwali releases due to audience focus on festive preparations. If the current momentum continues, "Ramayana" could rewrite box office records and influence future release strategies for films during this period.
