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Priyanka Chopra Jonas Embraces the Unknown in Bentley Campaign
7 Sep
Summary
- Priyanka Chopra Jonas stars in a new cinematic campaign for Bentley Motors.
- She discussed the 'magic' of unpredictability in creative work.
- The partnership highlights shared values of craftsmanship and storytelling.
Priyanka Chopra Jonas has provided a glimpse into her collaboration with Bentley Motors through a recently released behind-the-scenes video. The luxury automobile brand shared footage featuring the actor, producer, and entrepreneur as part of its cinematic campaign.
In the video, Chopra Jonas reflects on the creative process, stating, "Anything can happen. I love going to set with my coffee in the morning and being like, and you have no idea what could happen between action and cut. That's what you're chasing, is the unknown, it's the magic."
Announced as Bentley Motors' global brand ambassador in April 2026, Chopra Jonas's international career aligns with Bentley's dedication to craftsmanship, design, and storytelling. The British marque, known for its handcrafted vehicles for over a century, finds a resonant partner in Chopra Jonas.
She expressed that the collaboration felt natural, citing her draw to Bentley's "intentionality behind every detail" and shared appreciation for the creative process. Marketing Director Ben Whattam noted Chopra Jonas's "fresh energy and authentic perspective" as key to the campaign's relaxed and natural style.
