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Preity Zinta: Filmmaking is tougher than ever
25 Sep
Summary
- Changing audience habits make filmmaking significantly tougher.
- Social media prompts immediate, often premature, film judgments.
- Fewer people attending theaters increases the stakes for films.
Actress Preity Zinta has expressed that making films has become a significantly tougher endeavor in the current environment. She attributes this to evolving audience habits and the accelerated pace at which content is consumed and reacted to.
Zinta explained that with fewer people attending cinemas, the financial risks associated with filmmaking have escalated. She further pointed out that social media platforms encourage immediate reactions, often leading to premature judgments and spoilers before a film is even released. This rapid judgment process, coupled with changing viewing habits that include online streaming, makes it difficult for filmmakers who invest months into their projects.
