Practical Magic 2: Budget Recouped, Break-Even Goal Elusive

Practical Magic 2 has achieved a notable milestone by recovering its $75 million production budget at the worldwide box office. Despite this financial recovery, the film's journey to profitability is far from over, with a substantial amount still needed to break even.

The sequel opened strong domestically, achieving a franchise record of $30 million on its opening weekend. Currently, it has accumulated $61 million in North America and $32.6 million internationally, bringing its worldwide total to $93.6 million. This figure places it less than $10 million away from the $100 million worldwide gross.

However, industry standards dictate a 2.5x multiplier for break-even, requiring an estimated $188 million. This means Practical Magic 2 is still an estimated $94 million short of profitability. While audiences have responded positively to the cast, including original stars and new additions like Joey King and Maisie Williams, the critical reviews have been largely negative.

The film, released on September 10, follows a multigenerational family of witches confronting dark secrets and spells. Its current box office performance suggests a challenging future in reaching its ultimate financial targets.