Home / Arts and Entertainment / Pink Elephant Photoshoot Sparks Outrage
Pink Elephant Photoshoot Sparks Outrage
31 Mar
Summary
- A viral photoshoot featured an elephant painted bright pink.
- The photographer stated organic, locally made paint was used.
- Concerns were raised about animal welfare in creative projects.
Images of an elephant painted a vibrant pink in Jaipur, India, have surfaced online, sparking considerable criticism and renewed ethical discussions about animal use in creative projects. The photoshoot, conducted in November 2025 by Russian photographer Julia Buruleva, gained traction on social media in March 2026.
Buruleva explained on social media that the paint used was organic and locally sourced, similar to that used in festivals, ensuring its safety for the animal. She also noted that the elephant was cleaned within 30 minutes of the shoot by individuals from Amer's Hathi Gaon to prevent any discomfort.
The photographer shared that the concept was inspired by Rajasthan's deep association with elephants, evident in its art and architecture. Choosing pink, the most popular color in Rajasthan, she opted to paint the elephant this hue. The shoot took place at an abandoned Lord Ganesha temple, which she deemed a fitting location.
