Home / Arts and Entertainment / Pharrell and Adidas' Futuristic 'Jellyfish' Shoe Wins Top Award
Pharrell and Adidas' Futuristic 'Jellyfish' Shoe Wins Top Award
10 Nov
Summary
- Pharrell Williams and Adidas honored with Shoe of the Year award
- Collaboration, the Virginia Adistar Jellyfish, debuted at Paris Fashion Week
- Pharrell's vision for a "living design" that feels "fluid, futuristic, and free"
On November 10, 2025, Pharrell Williams and Adidas were recognized as the winners of the Shoe of the Year award at the Footwear News Achievement Awards. Their collaboration, the Virginia Adistar Jellyfish, was praised for its innovative design and connection to culture.
The Jellyfish sneaker first debuted at Paris Fashion Week in January 2025, with a silhouette reveal that lived up to the hype. Pharrell and Adidas initially released the shoe in an eye-catching orange colorway, followed by an exclusive blue version that spoke to the original concept behind the design.
"I dreamed of a shoe that felt alive, something that moved like water, that had its own rhythm, energy and glow," Williams shared in a statement. "The Virginia Adistar Jellyfish started as a really big idea that we kept pushing, shaping, refining until it became real. I wanted it to feel fluid, futuristic, and free, not just another shoe but a living design."
Pharrell's partnership with Adidas continues to redefine the creative possibilities in footwear, pushing boundaries in both design and storytelling. The Virginia Adistar Jellyfish reflects his singular ability to connect culture, community, and craft, earning him the prestigious Shoe of the Year award.
