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PBS Makes Streaming History with Ken Burns' Revolution
19 Dec
Summary
- PBS documentary entered Nielsen's top 10 streaming list.
- 565 million minutes streamed during the week of Nov. 17.
- Adults 65+ made up 59% of the documentary's audience.
PBS has achieved a historic milestone by appearing on Nielsen's top 10 streaming acquired titles for the first time. This achievement was driven by Ken Burns' six-part documentary series, "The American Revolution." The series logged an impressive 565 million viewing minutes during the week of November 17, securing the number 10 spot.
Viewing was significantly propelled by adults aged 65 and older, who represented 59% of the audience. Although available on various platforms, including Prime Video, the majority of viewers accessed the documentary through PBS's own streaming platform. The nightly airing schedule likely contributed to the surge in viewership within a single week.
"The American Revolution" explores the pivotal moments of America's founding, detailing the rebellion of thirteen British colonies, their fight for independence, and the establishment of a new governmental system. PBS also released a companion special, "A More Perfect Union," featuring discussions on the enduring relevance of the nation's founding principles.
