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Owen Wilson Scores Super Bowl Ad Gig!
5 Feb
Summary
- Owen Wilson stars in a teaser for a Super Bowl commercial.
- The ad promotes the road to the 2026 FIFA World Cup.
- Telemundo and Peacock will air the full commercial during the Super Bowl.
Hollywood actor Owen Wilson stars in a new teaser for a Super Bowl commercial, signaling the launch of the road to the 2026 FIFA World Cup. The preview shows Wilson, a known soccer enthusiast, becoming captivated by a game. He is seen putting aside a script to immerse himself in the on-screen action and the commentator's Spanish dialogue.
The full commercial is set to air during the third quarter of the Super Bowl. This event coincides with the upcoming international tournament, which will be co-hosted by Canada, Mexico, and the United States, commencing on June 11. Telemundo and Peacock are slated to be the exclusive Spanish-language broadcasters for the World Cup.
Advertising inventory for the 2026 FIFA World Cup on Telemundo is nearing sell-out, with 90% of its Spanish-language presentation ads already sold. This strong performance is attributed to the growing popularity of soccer in the U.S., the tournament's domestic hosting, and increased demand for live sports and Spanish-language content.
