Home / Arts and Entertainment / Streaming Shocker: Older Women Steal the Spotlight
Streaming Shocker: Older Women Steal the Spotlight
4 Aug
Summary
- Two shows featuring women over 50 became summer's breakout hits.
- Both series explore long-lasting female friendships with critical acclaim.
- Streaming services may rethink targeting older female audiences.
In a surprising turn for the television landscape, two streaming series featuring women over 50 have emerged as summer's breakout hits. Peacock's "Five Star Weekend," which premiered on July 9, and Prime Video's "Ride Or Die," released just six days later on July 15, have defied industry norms.
Both shows, centered on themes of long-lasting female friendships, have garnered significant critical acclaim, with "Ride Or Die" scoring 97% and "Five Star Weekend" achieving 91% on Rotten Tomatoes. "Five Star Weekend" became Peacock's top scripted title of all time, and "Ride Or Die" has held the global No. 1 spot on Prime Video since its debut.
These series, which explore grief, infidelity, and unexpected adventures, pay homage to classic female friendship narratives like "The Golden Girls" and "Thelma & Louise." Their success indicates a growing demand for content that reflects older female audiences, potentially prompting a strategic shift among streamers.
Industry observers note that the positive reception of "Five Star Weekend" and "Ride Or Die" could herald a new era for shows focusing on "women of a certain age" (WOCA). Their popularity suggests that these narratives are not only appealing to women but can also attract broader audiences, hinting at more such series to come.
