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Netflix Wants Deeper Spanish Creative Ties
11 Mar
Summary
- Netflix receives 1,500-2,500 Spanish projects annually and reviews all.
- Netflix holds IP for less than 25% of over 1,000 Spanish titles launched.
- Netflix emphasizes data as a compass, not a rigid commissioning blueprint.
Netflix is actively seeking deeper connections with Spain's creative industry, emphasizing flexibility and accessibility for potential collaborators. Diego Ávalos, Netflix VP of Content for Spain, Portugal, and Turkey, outlined the streamer's approach at Málaga Talent, stressing an openness to diverse project submissions, from initial concepts to those with existing broadcaster support.
The company processes between 1,500 and 2,500 Spanish projects each year, committing to review every submission. Over the past seven years, Netflix has collaborated with more than 60 local production companies, utilizing varied deal structures that often leave intellectual property rights with producers and creators. Currently, Netflix retains IP for less than 25% of its over 1,000 Spanish titles.
Ávalos also debunked the idea of algorithm-driven commissioning, describing data as a guiding compass rather than a strict blueprint. This approach allows for a wide range of genres and story types to succeed, reflecting a strategy focused on audience connection and a genuine exchange with the creative community.
