Netflix Veteran Teddy Biaselli Promoted to VP, Scripted Series

In a move to bolster its IP/franchise-driven content, Netflix has promoted Teddy Biaselli, an 11-year veteran of the company, to the role of VP, Scripted Series. Biaselli, who previously served as Director of Original Series, will now report to Michael Azzolino, VP of Drama Series Development.

Biaselli's new responsibilities include shepherding Netflix's slate of current series and developing new shows based on pre-existing intellectual property (IP), such as the upcoming Wednesday and Scooby-Doo live-action series. He will also oversee the creation of original premise-based projects that have the potential to become global franchises, like the hit series Stranger Things.

Biaselli's promotion is part of Netflix's broader strategy to build tentpole franchises that can drive long-term viewership and engagement. In his previous role, he was instrumental in the development and production of several successful global hits, including Wednesday, One Piece, Avatar The Last Airbender, The Umbrella Academy, and Sweet Tooth.

Prior to joining Netflix in 2014, Biaselli held development roles at The Hub, a Hasbro/Discovery cable network, and Disney Channel. His experience in the industry and proven track record of delivering popular IP-driven content make him well-suited to lead Netflix's push for more franchise-based programming.