Home / Arts and Entertainment / Miley Cyrus Reimagines Maybelline Jingle, Becomes Global Brand Ambassador
Miley Cyrus Reimagines Maybelline Jingle, Becomes Global Brand Ambassador
26 Oct
Summary
- Miley Cyrus named global brand ambassador for Maybelline in September 2025
- Reimagined Maybelline's iconic jingle as a new song
- Rocked a daring look at Maybelline's launch party in Los Angeles
On October 24, 2025, pop sensation Miley Cyrus attended the launch party for Maybelline's new Moisturizing Serum Lipsticks at Bar Marmont in Los Angeles. Cyrus, who was named the global brand ambassador for the beauty brand just last month, celebrated the occasion in a striking Mugler suit from the Paris fashion house's spring 2026 collection.
Cyrus, who has always used makeup as a "microphone to deeply express" her artistry, shared that her new partnership with Maybelline feels "serendipitous" and "kismet." The 32-year-old Grammy winner also revealed that she had long dreamed of becoming the face of the brand, and is thrilled to now be representing Maybelline's values of "self-expression and confidence and uniqueness."
As part of her new role, Cyrus has reimagined Maybelline's iconic "Maybe she's born with it, Maybe it's Maybelline" jingle as a new song called "Maybe It's." The singer believes this collaboration could not have come at a "more beautifully impeccable timing" in her life and career.
