When did the KPop Demon Hunters film premiere?

The KPop Demon Hunters film premiered on Netflix in June 2025 and quickly became a global hit.

What kind of KPop Demon Hunters products will Mattel and Hasbro be producing?

Mattel and Hasbro will be introducing a wide range of KPop Demon Hunters-themed products, including dolls, action figures, accessories, collectibles, playsets, and more, starting in 2026.

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Mattel and Hasbro to Bring KPop Demon Hunters Toys to Fans Worldwide

Q: What is the KPop Demon Hunters film about?

The KPop Demon Hunters film tells the story of HUNTR/X, a K-pop group whose members Rumi, Mira, and Zoey moonlight as demon hunters, facing off against the Saja Boys, a rival boy band comprised of demons.

21 Oct

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Summary

Netflix names Mattel and Hasbro as global co-master toy licensees for KPop Demon Hunters
Toys, collectibles, games, and more to launch in 2026 for fans of all ages
KPop Demon Hunters film premiered in June 2025 and became a global hit

Mattel and Hasbro to Bring KPop Demon Hunters Toys to Fans Worldwide

In a move that is sure to delight fans, Netflix has announced that Mattel and Hasbro will be the global co-master toy licensees for the hit animated musical KPop Demon Hunters. The partnership will see the iconic toy companies introduce a vast array of products, including dolls, action figures, accessories, collectibles, playsets, and more, beginning in 2026.

The KPop Demon Hunters film, which premiered on Netflix in June 2025, has captured the hearts of viewers around the world. Directed by Maggie Kang and Chris Appelhans, the animated musical tells the story of HUNTR/X, a K-pop group whose members Rumi, Mira, and Zoey moonlight as demon hunters. The film's vibrant animation, standout voice performances, and chart-topping soundtrack have all contributed to its immense popularity.