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Fantasy Homes: From Tech to Magic Cottages
1 Oct
Summary
- Justin Kersey transitioned from tech to create fantasy vacation rentals.
- Three Harry Potter-themed cottages were built for $700,000.
- These magical homes rent for $250 to $700 nightly with high occupancy.
Justin Kersey, formerly in the technology sector, now co-owns Mountain Shire Fantasy Houses in Pigeon Forge, Tennessee, with his uncle Joe McCarthy.
The business specializes in immersive vacation rentals, initially inspired by 'The Lord of the Rings' before pivoting to 'Harry Potter.'
Three cottages—The Wizard's Retreat, Wizard's Library, and Wizard's Herbarium—were built for approximately $700,000.
These meticulously designed homes, reflecting specific characters, feature custom decor and magical touches.
Construction of each cottage took about 10 to 11 months, facing challenges like framing errors.
The rental rates range from $250 to $700 per night, depending on seasonality.
These properties maintain an average occupancy of 90% and have gained significant traction online, with viral social media content.
Mountain Shire plans to expand with at least two more properties by mid-2027, including one inspired by Patronuses.
