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Titan's Rise: Shah & Sarbh Tell Brand's Story
26 May
Summary
- Naseeruddin Shah and Jim Sarbh star in 'Made in India' series.
- The show chronicles Titan's journey as India's top consumer brand.
- It highlights JRD Tata's vision and Xerxes Desai's ambition.
The trailer for 'Made in India - A Titan Story,' a six-part drama, was unveiled on May 26, 2026. Starring Naseeruddin Shah as JRD Tata and Jim Sarbh as Xerxes Desai, the series is inspired by Vinay Kamath's book on Titan.
The show chronicles the rise of India's most successful consumer brand, Titan watches, from its inception. It is set in pre-liberalised India and focuses on Xerxes Desai's vision.
Despite institutional resistance, Desai and Tata were determined to build a high-quality Indian brand. The series emphasizes their belief in India's manufacturing and design capabilities.
Shah praised JRD Tata's vision and ability to inspire, while Sarbh described Desai as quietly rebellious. Both actors expressed excitement about portraying these figures and sharing the story of persistence and ambition.
